Guides

The “experience economy” is on the rise. This is the idea that people would rather spend money on experiences than items — and it’s had a big impact on the more…

How are events typically managed? Manual tools such as emails, spreadsheets, BEO binders, and sticky notes may come to mind. These are the methods that seasoned event pros have used for more…

Close to half the world’s population (more than 3 billion people, in fact) are active on some type of social media. These platforms have changed the way people engage with more…

When you think about the two types of events that are the most profitable, weddings and corporate events probably come to mind. On average, companies are likely to dish out more…

Not even 10 years ago, getting married in a hotel ballroom, church, or country club was considered the norm when it came to a wedding venue. These days, it seems more…

  For industry pros, the day of an event can feel like doing a week’s worth of work in just 24 hours. A lot of elements and people have to more…

Sure, it can sound fun to manage lavish weddings, lively celebrations, and fun retreats for a living. But not everyone is cut out for the fast-paced world of events. When more…

At Gather, we pride ourselves on helping restaurants and event venues do business better. That means everything from shaving serious time off their processes to making it totally manageable to more…

Whether you’ve been hosting events for months or decades, you probably know that competition can be fierce. Because of this, traditional sales approaches may not work as well as they more…

It’s no secret that having a private events program can be a great revenue booster for an existing restaurant or other business with event space. But whether you’re a traditional more…

It’s no secret that Instagram has changed the marketing game. One of the biggest ways is with the rise of “influencers,” or people with accounts that have a sizeable number more…

In the past, we’ve highlighted ways that Gather benefits your business and streamlines your private event management process. Now, we want to show how our software allows your customers to more…

Whether you’re a restaurant group, catering company or brand of movie theaters, owning or running private events at a multi-location business comes with its share of challenges. It can be more…

Are you looking for a way to grow your restaurant’s event opportunities? There are a ton of advantages to having a food truck to complement your brick-and-mortar location. Not only more…

Whether you’re revamping your menus, launching a catering venture or upping your private events game, the menu creation process can be overwhelming. Between determining a stylistic approach, deciding on courses, more…

Few parts of event venue management are more important than the walkthrough. It’s where a potential gets a firsthand glimpse at your offerings before deciding whether or not they can envision more…

As a catering company, your menu can be the make-or-break factor that motivates a potential client to sign on the (virtual) dotted line. Those who do it well know it’s more…

Picture this: You’re an event pro. Whether that’s a coordinator, an event sales director, a venue manager or anything in between, you know the ins and outs of your company’s more…

With the holidays fast approaching, now’s the time to be prepping your venue and your staff for what’s to come during this often-hectic season. To help you better prepare for more…

A new year means a fresh start — for you, your venue, and your private events program. Gather is here to help you start off this new year on the more…

Even though Gather makes managing private events more organized, seamless and fun, it’s still no easy feat. Between keeping track of details, making sure everyone’s on the same page, and more…

Once you partner with Gather, there’s a simple process for onboarding your events program, getting trained on the software and, before you know it, becoming a Gather pro yourself. But more…

Across the country, the minimum wage is on the rise. Thanks to inflation, the Great Recession and technology changing the face of many modern workplaces, a years-long debate has been more…

Using a digital platform to manage your events program can change the way your program runs, both within your team and with your clients. Software that’s a good fit for more…

No space? No worries! When event professionals from Barteca and The Porter Beer Bar were asked this question, they all answered with a resounding yes. Perhaps it is because private more…

These days, more event pros are turning to nontraditional venues when it comes to hosting soirees. It’s easy to see why: the benefits abound, including more freedom to choose your more…

The holiday season is a time full of festivities, cheer, and celebrations. But for event managers of restaurants and other venues, it can also be a time of chaos — more…

Whether you’re a traditional venue like a restaurant or event space, or a more unique spot like an art gallery, museum, sports park or anything in between, adding a private more…

A new year means a fresh start — the same goes for your business. It’s the perfect time to set new goals, reassess processes, evaluate operations and plan for any more…